Drive more impact with powerful packaging design
MetrixLab’s PACT suite of solutions makes sure your packaging gets noticed, communicates and drives sales.
Why test your packaging design with us?
Does your packaging design stand out? Can a consumer easily find your package on the shelf? How do key communication and visual elements of the design work together to persuade consumers? Optimize your packaging with confidence by gaining a clear understanding of these factors. MetrixLab’s PACT suite of solutions uncovers and illuminates the power of your existing or potential packaging designs to help you make sure that your pack is as powerful as possible.
What makes our approach unique:
We’re with you every step from inspiration to implementation. PACT uses a modular approach to be fully tailored to your needs and budget, with five solution options for different use cases. We deliver a holistic perspective on the power of our pack design by leveraging a mix of implicit, explicit and visual techniques, including simulated 3D shelf exercises.
is a hybrid AI-powered diagnostic tool for instant benchmarking of your current design and/or exploration of early-stage design ideas, at a low cost and with results in 48 hours.
reveals the overall design equity, as well as strengths and weaknesses of your current packaging design relative to your competitors.
compares and assesses various design alternatives. Identify the most promising from 4+ new designs in fast and efficient sequential monadic test within a competitive context, and get direction for optimization.
is an AI-powered digital qualitative solution that offers real-time feedback from and interaction with consumers.
validates final design(s) and optimizes for launch in a 2D shelf display with a fast and efficient, affordable templated monadic study design.
our flagship solution – validates final designs and optimizes for launch in a 3D shelf display, with implicit and visual add-on modules for a holistic perspective.
Results of each solution focus on granular details for improvement, providing clear and actionable direction with recommendations from design experts. You’ll know exactly what actions to take to improve your designs and help drive more brand impact at the point of sale and other key touchpoints.