MetrixLab provides consumer insights that drive smarter business decisions. A truly digital global research agency, we pioneer new technologies and integrate multiple data sources to push the boundaries of research. This enables our experts to provide high-quality insights at scale, at speed and for an unparalleled value. In just one decade, we’ve grown rapidly and now work with more than half of the world’s top 100 brands.
Our expertise, passion and solutions enable our clients to succeed at product innovation, brand engagement and customer value in over 90 countries. MetrixLab is part of the Macromill Group.

MetrixLab Advertising and Brand

Advertising & Brand

Insights for Brand Performance, Creative Development, Media Effectiveness

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MetrixLab Product Innovation

Product Innovation

Insights for Market Exploration, Product Development and Sales Activation

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MetrixLab Customer Value

Customer Value

Insights for Customer Acquisition, Experience, Value Management and Retention

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