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MetrixLab debuts at no. 31 on AMA Gold Top 50 Report
July 10, 2014It is the first time MetrixLab has participated in this report, which lists the top revenue-generating market research organizations…
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Angela Morgans strengthens MetrixLab’s UK team
July 10, 2014July 10th, 2014 | MetrixLab expands UK team with appointment of Morgans as Managing Director.
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MetrixLab renames MarketTools and CRM Metrix
May 2, 2014May 5th, 2014 | Consolidates regional brands including MarketTools, Oxyme, CRM Metrix to accommodate new strategy.
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Case study: Mobile shopper missions
May 2, 2014The client would like to improve their in-store promotional signage in order to change their shopper’s trip objective and…
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MetrixLab launches Big Data Analytics ecosystem
April 30, 2014March 31st, 2014 | Forms joint venture with marketing intelligence experts Edwin Kooge and Natasha Walk.
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MetrixLab acquires majority stake in social media analytics specialist Oxyme
April 30, 2014March 11th, 2014 | Adds social media to expanding multi-channel data analytics and insights portfolio.
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MetrixLab 2013 revenues up 22 percent
April 30, 2014March 6th, 2014 | Result from change in strategic direction that is expected to drive further growth in 2014.
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MetrixLab acquires strategic ownership position in Precision Sample
April 30, 2014May 20th 2013 | Will integrate Precision Sample’s panels into panel agnostic sample ecosystem ensuring quality and capacity.
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Case study: Collecting user attitudes via preferred entertainment device
April 18, 2014Several distinct personas were identified, each with their own product enhancement and marketing opportunities.
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Case study: Mobile in-home study
April 18, 2014A majority of consumers do not use the appliance as intended by the maker. Espresso machines are invariably used…
MetrixLab > Portfolio
