Best practices in digital advertising. Nestlé partners with MetrixLab at MIE 2016

Best practices in digital advertising. Nestlé partners with MetrixLab at MIE 2016

Kirsten van der Sluijs, Media Manager at Nestlé, and Lieke Lamers, Client Director at MetrixLab present best practices in digital advertising.

Marketing & Insights Event – Netherlands
Media Plaza Utrecht
Day: 4 February
Round 3: 12.00 – 12.45 PM

Theme: Social & Digital Marketing

Digital Advertising Best Practices

Gebaseerd op meer dan 500 pre-testing en campagne evaluatie cases zullen we je de 4 stappen voor effectieve communicatie binnen digital gaan leren. We zullen specifiek ingaan op de do’s and dont’s van video advertising op Facebook met een leuke case van Nestlé.

Based on more than 500 pre-testing and campaign evaluation cases, we will teach you the 4 steps to effective communication within digital. We will specifically focus on the dos and don’ts of video advertising on Facebook, illustrated by a Nestlé case study.

For more information, see www.mie.nl

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