MRMW APAC Session mobile creative insights

APAC Mobile Creative Insights – Meta Learning
With information overload and deteriorating attention spans, the need to stand out and remain relevant becomes more critical than ever before

Together with Facebook, we examined over 100 mobile ads to understand creative attributes that influence performance including:

• Breakthrough
• Messaging
• Call to Action

Join us for the showcase of detailed findings and Facebook’s Do’s and Dont’s with areas for further investigation.

LOCATION: Main Room
DATE: 9th March 2016
TIME: 1:30 pm – 1:50 pm
March 8-10, 2016

Speakers:
Rick Candelaria, SVP Consulting, Brand Engagement, MetrixLab

Tanvi Sharma, Marketing Science Global Accounts, Facebook

Rick Candelaria presenting at MRMW 2016