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Case study: Measuring digital campaign effectiveness for educational campaign Sandy Hook Promise
June 11, 2019Researching the campaign effectiveness of a distressing topic that impacts parents, students and the general population.
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Case study: Co-creating the perfect positioning for a new kitchen appliance in Germany and the Netherlands for Philips
June 6, 2019Real-time, high-level insights strengthened with in-depth analysis and recommendations.
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Press release: Patrón scoops top slot for second year as Most Often Recommended Spirit Brand in 2018
April 16, 201916 March 2019 – The MetrixLab MORBA Awards are based on recommendations of over 10,000 US bartenders.
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Video: How Nestlé applied best practice pack design principles for an on-shelf win — a milking success story
April 15, 2019Check out our video as we, alongside Nestle, reveal the benefits of effective brand packaging.
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Press release: Macromill, Inc. acquires Southeast Asian Marketing Research firm, W&S Holdings Co., Ltd.
March 28, 201928 March 2019 – As a result, W&S will become a subsidiary company of Macromill.
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Whitepaper: What makes a great ad?
March 21, 2019Check out our key learnings and 12 best practices for effective advertising, based on our extensive ad testing experience.
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Press release: MetrixLab makes two senior appointments to lead the Dutch office
March 15, 201915 March 2019 – MetrixLab is delighted to announce the appointment of Pieter van der Gouwe as Managing Director…
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Quiz: How much do you know about the influence of the bartender?
March 7, 2019Take our short quiz and find out.
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Video: Innovate with us
March 5, 2019Innovation is at the heart of everything we do at MetrixLab. See what we can do with our clients…
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Press release: MetrixLab launches channel-level campaign measurement solution
February 25, 201925 February 2019 – Campaign Monitor is a fast, focused and detailed multi-media campaign effectiveness solution.
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