Packaging design landing

Maximize the power of your packaging design

At MetrixLab, we’re experts in packaging design testing. We’ve developed advanced, flexible and cost-effective packaging market research solutions, helping you to:

Validate your new packaging design, and guide further optimization
Screen multiple package design alternatives
Assess the need for a packaging redesign

    Ensure your packaging gets noticed, communicates on strategy and drives sales.

    Contact us for more on package design research.


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    Packaging design testing the MetrixLab way

    Holistic perspective

    Holistic perspective

    Capture behavioral (passive), visual, reactional and implicit buyer responses to your design

    Advanced technology

    Advanced technology

    Access pioneering research techniques, from custom 3D virtual stores to eye tracking

    Triple benchmarking

    Triple benchmarking

    Benchmark your results against your current and competitor designs, and our vast database

    Fast and cost-effective

    Fast and cost-effective

    Get affordable insights and fast turnaround, through efficient digital testing and delivery

    Big-picture learnings

    Big-picture learnings

    Use our visual library tool and package design meta-learnings to improve your overall strategy

    Expert consultancy

    Expert consultancy

    Receive recommendations for further optimization from our in-house design experts

    Looking to accelerate growth with a radical new product packaging design?
    We can also help you maximize the disruptive power of your new design, while minimizing the risks. Contact us to find out more.

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