Demo Research Techniques

Demo Research Techniques

At MetrixLab, we strongly believe that a picture (or an interactive example, for that matter) is worth a thousand words. So, in addition to the described solutions, products, methodologies and techniques, we gladly show you a selection of our advanced and inviting research techniques in practice. Click on any of the items below for a demonstration of the relevant process.

Usability Lab

MetrixLab's new test labs are considered to be the most modern European-wide and can be found in MetrixLab’s head office in Rotterdam. With its mobile lab and extensive research possibilities for in-home testing, MetrixLab genuinely offers a complete package of research methods, techniques and instruments. For instance, the labs are equipped not only with eye-tracking facilities (by Tobii), but also with streaming video. This feature enables clients to follow every step of testing from anywhere around the world. View the video
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Demonstration XMOS Study

XMOS What are the effects of online search activities on your brand? MetrixLab proudly presents XMOS: a unique way to determine, compare and improve your brand effectiveness with regard to search. By integrating natural search experiments in cross media studies, XMOS is the first technique to disclose precisely how and to what extent search contributes to building your brand, even in the long run. With XMOS, you can truly optimize the possibilities.
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